New app from Coca Cola Austria rewards consumers for recycling PET bottles

16/11/2020

From next year, if Coca-Cola customers in Austria check-in at a collection container, scan a code under the cap of their bottles, and dispose of the bottle properly, they will collect points that they can redeem as credit at restaurants.

“We are pursuing our goal of creating a world without waste by 2030, and we want to get 100% of our packaging back. To do this, we have to motivate consumers to recycle properly. We can only achieve a clean and healthy environment together,” explains Laszlo Niklos, general manager at Coca-Cola Austria.

“As one of the leading collection and recycling companies in Austria, we at Reclay want to rethink the domestic circular economy - the topic of greening plays a central role here. We are delighted to have Coca-Cola as a partner for this innovative project, which is unique in Austria,” says Christian Abl, managing director of Reclay Austria.

"Today we are presenting a vision that we have developed over many months and want to test it out step by step in reality in the near future," adds Philipp Bodzenta, public affairs and communications director at Coca-Cola Austria .

Más información

Noticias

relacionadas


22
Jul
Noticia
...
ABC instala su primer compresor de 6 cilindros en una fábrica en las laderas del Monte Fiji, Japón

El equipo continua expandiendo nuestro éxito en uno de los mercados más exigentes. ABC ha instalado recientemente el primer compresor de 6 cilindro

Leer la noticia
22
Jun
Noticia
...
ABC abre una nueva oficina en Miami, Florida

Después de varios meses trabajando en la puesta en marcha, estamos orgullosos de anunciar nuestra nueva delegación en Miami, Florida! Dentro de nue

Leer la noticia
21
Jun
Noticia
...
Visita de autoridades a ABC Compressors

El pasado viernes recibimos la visita del diputado de Medio Ambiente de Gipuzkoa, José Ignacio Asensio junto con la directora de

Leer la noticia
  • CERTIFICACIONES

  • api
  • bureau veritas